There are times in life when tragic events provide "wake-up calls". We have an extraordinary VP of marketing and sales, Dirk Jeffs. He has been with the company for about 13 years now. Dirk exemplifies our core values. He is a highly skilled, driven and caring individual. He is more than a colleague. He is a friend and part of our family. Dirk is the type of individual that is uncomfortable being in a "comfort zone" too long. He pushes himself in many noble ways. His latest accomplishment is training for the "Iron Man" event. Last weekend, when competing in a prepatory event in Napa Valley, Dirk experienced an accident. He fractured his skull and impacted his neck and carotid artery. We’ve since been told by his physicians that his prognosis is good and that he's doing much better. Our hearts and prayers are with Dirk and his family as he once again climbs up a long trail of healing and recovery. Dirk, we want you to know that you provide inspiration to all of us. With love to Dirk Jeffs and his family, Dan "The spirit, the will to win, and the will to excel are the things that endure. These qualities are so much more important than the events that occur." Vince Lombardi
