Mission Statement

What we want to achieve

Dr. Dan Fischer

We are driven to improve oral health globally through science, creativity and education.

We promise to provide progressive and trustworthy solutions to clinicians, enabling them to respect oral tissues and promote well-being to their patients. Our commitment to humanity is to continually pursue the discovery of cures for caries and gum disease.

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» Walker ShaLyse

Whitening Myth Busters: Common Misconceptions About Teeth Whitening

This edition of Whitening MythBusters hits on some very important issues that seem to come up over and over when it comes to teeth whitening. Some of these include: Will whitening damage my teeth? Exactly how white can I get my teeth? How long will the whitening last? Will it hurt? What about post-whitening sensitivity? Is the chemical used in teeth whitening toxic? We’re here to help! Let’s get right to it.

Can Whitening Damage my Teeth?
There’s been a long-standing fear with potential teeth whitening patients that whitening could damage the teeth or the enamel through decalcification. The reality is that decalcification is caused by exposure to acidity, not peroxide. Furthermore, most professional, dental-supervised teeth whitening systems, like Opalescence, feature a nearly neutral PH—making it so the formula poses no risk for decalcification or damaging of the enamel of healthy teeth. As addressed in a previous “Whitening MythBusters” post, Ultradent has chosen to include the ingredient, PF (potassium nitrate and fluoride), in all of its whitening gels to help protect the patient from sensitivity.

Exactly How White Can I Get My Teeth, and How Long Will it Last?
This can be somewhat of a tricky question, as many factors come into play that determine just how white a patient can get their teeth, and how long those results will last. Here’s what Dr. Fischer says: “Everyone is different and it’s important that we never promise a patient that they’ll arrive at a certain shade. What we do tell them is that we’ll most likely achieve a significant level of whitening, and we have found that they’re usually thrilled with the results.” The amount of coffee or wine one drinks, the frequency of consumption of acidic tomato sauces and other acidic foods, certainly, smoking, hygiene, and even genetics come into play when it comes to the ultimate shade of white each individual patient can achieve. Those factors also influence the longevity of the results, and how often the patient will need to touch up. However, like Dr. Fischer says, most patients experience significant whitening from their original shade and leave the dental office thrilled with their results!

Will Whitening My Teeth Hurt? What About Post-Whitening Sensitivity?
Just as the level of achieved whiteness varies from patient to patient due to a number of factors, such is also the case when it comes to sensitivity. One patient might experience little to no sensitivity while whitening, while another might have to take the process much slower, and whiten at a lower concentration to reduce sensitivity. However, there are things that can be done to make the whitening process the most comfortable for the patient as possible.
One of the leading causes of sensitivity during and after whitening is tooth dehydration. Of Opalescence, Dr. Fischer says, “We stubbornly have kept significant water in the Opalescence formula when others were going anhydrous in order to achieve a longer shelf life and to eliminate the need to refrigerate the product. But, it’s kinder to the patient to not overly dehydrate the teeth. Additionally, we’ve put so much research into the subject of sensitivity. When other products were saying they had zero sensitivity, we never said that because there’s no such thing as zero sensitivity. What we did do is we spent a lot of time studying human tooth sensitivity, and we zeroed in on a patented formula that contains minimal potassium nitrate and fluoride—just tenths of a percent, to optimize minimal sensitivity from a thermal standpoint and also in regards to gingival tissues. Thus, the Opalescence formulas are specifically designed to address those issues for the patient during the whitening process.”
Last, another important way to minimize sensitive during the whitening process is to consult with a dentist prior to beginning the bleaching process. That way, the clinician can determine if the patient’s teeth are healthy enough to whiten, and assess or remedy any roadblocks the patient might experience, such as microabrasions, gum health, etc. Upon examining the patient’s teeth, the clinician can then recommend a safe and professional whitening system, which the patient will then undergo under their supervision.

Is The Chemical Used in Teeth Whitening Toxic?
Opalescence whitening products are made up of materials commonly found in or readily disposed of by the body, such as hydrogen peroxide and carbamide peroxide—a combination of hydrogen peroxide with the addition of urea, which stabilizing the peroxide, allowing for slower release and longer wear-time of the whitening. Under proper dentist supervision and proper adherence to the product’s instructions, Opalescence teeth whitening products are not toxic.

1. Basting RT, Rodrigues AL Jr, Serra MC. The effects of seven carbamide peroxide bleaching agents on enamel microhardness over time. J Am Dent Assoc. 2003;134(10):1335-42.
2. Al-Qunaian TA. The effect of whitening agents on caries susceptibility of human enamel. Oper Dent. 2005;30(2):265-70.
3. Clark LM, Barghi N, Summitt JB, Amaechi BT. Influence of fluoridated carbamide peroxide bleaching gel on enamel demineralization. J Dent Res 85(Spec Iss A): 0497, 2006 (www.dentalresarch.org).
4. Amaechi BT, Clark LM, Barghi N, Summitt JB. Enamel fluoride uptake from fluoridated carbamide peroxide bleaching gel. J Dent Res 85(Spec Iss A): 0498, 2006 (www.dentalresarch.org).
5. Browning WD, Myers M, Downey M, Pohjola RM, Brackett WW. Report on low sensitivity whiteners. J Dent Res 85(Spec Iss A): 1650, 2006 (www.dentalresearch.org).

» Walker ShaLyse

A Whitening Solution for Non-Vital Teeth: Opalescence Endo

“Walking bleach,” or endodontic whitening, provides a whitening solution for the many patients with one or more non-vital teeth. Non-vital teeth often appear darker than the rest of a patient’s smile due to internal bleeding caused by trauma, the presence of necrotic debris, or pigmentation as a result of previously used endodontic treatment materials. Thus, unlike most whitening cases where discoloration is caused by external staining to vital teeth (usually due to smoking, eating, and/or drinking habits,) as the pre-fix “endo” suggests, endodontic whitening, or walking bleach, is used when discoloration comes from the inside out.

Although different than traditional whitening, endodontic whitening remains a relatively simple procedure—most often completed in four steps. First, the clinician opens the pulp cavity of the patient’s non-vital tooth, removing any previously placed restoration materials as well as the cervical barrier, as they may obstruct the whitening process. Next, the clinician places the endodontic whitening material, such as Opalescence® Endo—a specially formulated 35% hydrogen peroxide whitening gel—into the pulp chamber and closes it with a temporary cement, leaving the whitening product to perform its function. After three to five days time, clinician will then assess the color of the patient’s tooth to determine if it has reached the desired shade. Then, the endodontic or “walking bleach” is removed, and the procedure is complete. If the patient or clinician believes a lighter shade can be achieved, the procedure may be repeated.

Opalescence Endo Before and After Case

Here are some of the questions most commonly asked by clinicians in regards to “walking bleach.”

Question: What is the correct depth of application of the bleach within the pulp cavity?
Answer: Opalescence Endo should always be applied above the bone crest and below the clinical crown of the tooth, leaving a 2.0mm protective margin.

Question: Due to shade regression over time, should I aim to whiten the non-vital tooth to a slightly lighter shade than desired?
Answer: Yes. It is recommended that the clinician leaves the bleach in the tooth until a slightly lighter than the target shade is achieved, as the tooth shade often regresses slightly upon removal of the bleach.

Question: Like other Opalescence® whitening products, should I refrigerate Opalescence Endo?
Answer: Yes, Opalescence Endo must be stored between 35.6°F and 46.4°F.

To learn more or to purchase Opalescence Endo, please call 800.552.5512 or visit ultradent.com.

» Dan Fischer

Ultrapak: How the Best Retraction Cord on the Market Has Only Gotten Better

In the early years of my career, the advent of braided retraction cords were a big improvement over the twisted cords of the past, although despite the improvement, I often found that these “new and improved” cords could still be too rigid. This, due to the fact that 99% of the component of the fiber in braided cords runs close to parallel to the long access of the cord—making it so that pushing down on one end of the cord caused the length of the cord behind that area to rise.

Upon encountering this problem over and over, I knew there had to be a better way. That’s when I began to study the concept of a knitted, not braided, cord. The more I researched, the more a knitted cord made perfect sense to me because a knit is more like a chain, or a series of interlocking loops. This unique pattern allows the knit to flex and bend, and of course, when pressed down in one section, it doesn’t cause the rest of the chain to rise. This comes especially in handy when it comes to pressing the cord into the sulcus, as the knitted make up of the cord allows it to conform to the sulcus’ shape.

Some might argue that a knit, because it is less dense, is too loose and airy for such a procedure—a challenge that is easily solved by using a selecting a larger cord that compresses tightly when pressed into the sulcus. Additionally, a side benefit to the less dense structure of a knit when compared to a twisted or braided cord, is that the loops in the knit tend to bite gently into the tissues when pressed against them, which keeps in place nicely when using a high-speed bur—preventing it from entangling with the instrument which would cause it to come whipping out.

I’m often asked about how we got the knit of the cord to be so small. The answer is that it was simply a process of continuous improvement, as we like to say here at Ultradent. When looking to create such a tiny knit, we discovered that using the same needles used for knitting pantyhose did the job! I’m proud to say that Ultradent was the first dental company to create, use, and sell a knitted packing cord; and, thanks to its patent, it remained the only one to offer such a cord for many years!

However, despite no longer holding the position as the only dental company to offer a knitted cord, Ultradent continues to lead the way. We still offer the tiniest knit available on the market, and, when examined, the Ultrapak cord’s knit shape is consistent, open, and cylindrical. Also, we’ve continued to offer smaller and smaller sizes. The first editions of the Ultrapak cord came in sizes 0–3, and are now offered in as small as a size 000, thanks to the dedicated work of so many professionals on our Ultradent team who are committed to the concept of “continuous improvement.”

» Walker ShaLyse

Uncovering a Confident Smile: An Opalustre Story

“You know, I wasn’t very concerned about my teeth. I knew I had spots on my teeth, but it never bothered me until I started teaching preschool and some of the kids would say, ‘Hey! You didn’t brush your teeth today!” says Michelle Webb.

Michelle Webb

“I had asked a dentist about getting rid of the spots before, and he mentioned porcelain veneers, but I wasn’t interested in having something glued to my teeth,” she continues, regarding the invasive and often expensive procedure.

“I didn’t know there was anything I could do to remove the spots from my teeth, so when I found out about this Opalustre treatment, it was really enticing to me,” Webb recalls with a smile.

Opalustre, a chemical and mechanical abrasion slurry, removes the white, brown, and/or multi-colored defects or decalcifications that occur on many people’s teeth. This is often caused by fluorosis—the mottling of tooth enamel caused by exposure to excessive fluoride during childhood. Often times, the white spots caused by fluorosis darken and become more noticeable over time.

To remove such discolorations, clinicians can apply Opalustre to the surface of the teeth and buff away discoloration, reapplying as necessary to achieve the desired uniform tooth color.

Opalustre Process

“I was surprised at how easy it was. It wasn’t painful, and the results were amazing!” Webb says with a smile. “In fact, my husband posted my before and after photos on Facebook and my cousin saw them and was amazed that something like that could be done. He immediately wanted to know where he could have it done too.”

Michelle Webb's Before & After's

Dr. Jaimee Morgan, an esthetic dentist who uses Opalustre in her office says, “Opalustre really helps ramp up the whitening process. A lot of my patients have beautiful white teeth, but can’t get the white or brown spots to blend with the rest of the enamel. I usually have them whiten first, then, I do an Opalustre treatment. If they’re coming for an in-office whitening treatment, I’ll have the Opalustre right there and ready to use to help give them the shiny, white smile they’re looking for.”

Whitening Products can be used before or after Opalustre.

Clinicians can also whiten their patient’s teeth after using Opalustre, depending on preference. Either way, this life-changing, non-invasive, and economical alternative to porcelain veneers changed Michelle Webb’s life, uncovering a confident smile she’d never experienced.

For more information on Opalustre, please visit ultradent.com, or call us at 800.552.5512.

» Walker ShaLyse

Loyalty, Hard Work, and Enthusiasm: Pamela Huelsmann

Walking the halls of Ultradent, or even visiting our offices abroad, it’s not rare to encounter people who are celebrating their fifth, tenth, twentieth, thirtieth (and beyond) anniversaries with the company. Ultradent inspires incredible loyalty with those who join the team, and Pamela Huelsmann is no exception. Having been with Ultradent for ten-and-a-half years now, Pamela works as a sales assistant covering Germany, Austria, the Netherlands, and Belgium.

Of Pamela’s plethora of responsibilities in covering such a vast area in the European continent, some of her favorite aspects of her job include organizing event and trade shows such as the upcoming IDS Show, which will take place this coming March in Cologne, Germany. Occurring every other year, this particular trade show is one of the world’s largest, with doctors and professionals travelling from all over the world to share ideas, products, and take part in continuing education. Pamela’s involvement in IDS is extensive, as she spends months prior to the show preparing for the five-day event.

Over the past month, Pamela also says she’s worked extensively in the organization and coordination in numerous in-office transitions and policies that have required a tremendous amount of support—which Pamela gives with a smile.

Of Ultradent’s products, Pamela speaks most enthusiastically about Opalescence Go®. She says, “I love to explain how easy it is and to demonstrate to our customers the stunning results they can get with it. Additionally, we have the most comfortable prefilled tray ever—the UltraFitTM tray!” Indeed, the excitement of Opalescence Go has spread like wildfire beyond our U.S. borders, with people from all over the world embracing it and enthusiastic about its incredible results.

When Pamela isn’t travelling between Germany, Austria, the Netherlands, and Belgium, she enjoys renovating and restoring old things. In fact, she recently purchased a home built over a hundred years ago, and is now in the throes of restoring it to its prime, with a few modern elements sprinkled throughout.

In addition to remodeling and renovating her home, Pamela loves to travel with family and friends, and recently returned home from a holiday in Mexico, of which she said, “It was amazing to see more of our big world.”

» Walker ShaLyse

The Ultradent Catalog: More Than Just a Magazine

Ultradent Catalogs Through the Years

“The dentists love the Ultradent catalog because it’s an instructional manual too. It’s not just page after page of products and prices,” says Michelle Evans, the company’s catalog designer for the past 18 years. “Since the very first catalog, it’s also been a products and procedures manual. I’m always updating it thanks Ultradent’s innovation and frequent new product launches. Also, the awards that we list for each product is something we update every year.”

She continues, “I work on more than 15 catalogs a year. I do one domestic catalog, and numerous international catalogs, including catalogs in Portuguese and Spanish. We also have an endodontic products catalog, an endo international catalog, an ortho catalog, an ortho catalog in Spanish, and we print a universities catalog, among others. I touch at least three catalogs every single day.”

However, there’s one thing that never changes. “The cover always features the famous Delicate Arch, which represents Utah, even on our international catalogs. Dr. Fischer is proud that Ultradent is Utah-based, and so the red rocks and Delicate Arch have really become a symbol of the company,” Michelle says.

Despite the complexity and enormity of designing so many catalogs, Michelle says the catalog’s use as an “owner’s manual” for Ultradent products makes her job gratifying. “Many dentists keep the catalog right in their operatory to reference during procedures because of the fact that it is a product and procedures manual and adds more value than just for shopping. Even after they purchase products, they hold onto the catalog, which means a lot and gives it more importance than a ‘magazine.’”

In regards to bringing the catalogs to fruition—despite often working around the clock to make last minute changes or to rearrange pages before they go to print—Michelle points out that Dr. Fischer’s vision of having and getting many things done under Ultradent’s roof helps. “It’s so nice that we have our research and development and regulatory teams here, take all of the product shots, and have our copywriters and brand management team right here in-house. It makes last minute changes so much easier. I love working with our designers, our photographers, regulatory, Dr. Fischer, and everyone else that has a hand in the catalog coming together.”

Michelle Evans, Ultradent's Catalog Designer

It’s no wonder Dr. Fischer calls Michelle the “Catalog Queen,” though his trademark touch is seen in every aspect of the company. “One year, we hung every single page of the catalog on the walls of a room and Dr. Fischer rearranged and even cut some pages in half and moved them to other places. This was before everything was as digital as it is today. When we were finished, we put the catalog together in the way he wanted it. We called that room where all the pages were on the walls ‘The War Room,’” she recalls with a chuckle.

“Working with Dr. Fischer has been awesome. I can read his notes and writing without a hitch because I’ve gotten so many from him over the years and worked so closely with him. I consider him part of my family. I feel like we’ve really developed a trust through time and experience, and that feels great.”

Ultradent will celebrate its 37th year in the business this coming July, and its 37th catalog. What started as a little catalog of a small line of tissue management products now proudly showcases over 500 product offerings, along with clinicals and innovative uses, today.

» Walker ShaLyse

Dr. Stephan Lampl’s Favorite Edelweiss® Case

Dr. Stephan Lampl

“I remember a young girl came to us with huge diastemas. She had seen several of my dentist colleagues before coming to our office, and all of the options that were given to her were too expensive and far too invasive. She basically had no hope. But, when she came to us, we were able to create an Edelweiss Composite Veneers smile for her in no time, and the results were fantastic, both esthetically and for her self-confidence,” recalls Dr. Stephan Lampl, CEO of Edelweiss Dentistry, an Ultradent Products, Inc. company.

“Being able to give patients the option of Edelweiss composite veneers in place of more expensive and invasive procedures such as porcelain veneers has required incredible dedication throughout the years—but it’s the kind of cases mentioned above that make it all worth it in the end,” he says with a smile.

Developing Edelweiss

Dr. Lampl continues, “Developing Edelweiss was all about thinking outside the box. It was about taking new technology that you see being used in other fields, and applying it to dentistry—that’s when we really started to see our world change—and seeing those changes on a personal level is the most beautiful thing that we’re doing. It’s very, very special.”

He continues, “Before Edelweiss, as far as veneers went, there were options that about 20% of the population could access and afford, which included invasive, expensive, and not to mention, time-consuming porcelain veneers. We wanted to create something for the larger part of the population, and of course in order to do that, we had to simplify the process. That meant making the procedure a direct procedure.”

“With the Edelweiss composite veneers system, we took the best from both worlds. The laser-sintered surface has layered composite beneath it for the body, which gives the veneer flex and great adhesion. The previously mentioned laser-sintered surface protects the veneer from discoloration and keeps it shiny and beautiful for a very long time,” explains Dr. Lampl.

Edelweiss Laser-Sintering

Edelweiss is a prefabricated composite veneer system that utilizes Ultradent’s Amelogen® Plus Composite as the restorative material. This system allows the clinician to get the results of an indirect veneer at a fraction of the cost.
For more information on Edelweiss, contact Ultradent Products, Inc., by visiting Ultradent.com, or calling 800.552.5512.

» Walker ShaLyse

Dual-Cure Explained: PermaFlo® DC

PermaFlo DC, a composite luting/restorative material, has some unique capabilities. It has been put under the category of ‘dual-cure’ because that’s well known to dentists. However, in reality, an actual dual-cure product would be able to be a stand-alone light cure product. Or, it would be a stand-alone chemical cure product in two separate, disconnected syringes,” Dr. Fischer, Ultradent founder, and president remarks. “The challenge with that, for years, was that all ‘dual-cure composites’, if used only in the chemical cure mode, would never polymerize as completely as they should, and would never come out as strong as they could if they had been light activated.”

He continues, “Where dentists really need a ‘dual-cure,’ is where adequate light can’t reach in the restoration to assure quality polymerization, like with an opacious crown or a restoration in the deep interproximal area, subgingivally.”

In regard to creating a predictable, successful dual-cure composite resin, Dr. Fischer recalls that in the process, he and Ultradent’s research and development team came across a few challenges. “In order to make a chemical cure-only material that really cures to the maximum—one that doesn’t require light activation, but uses a different initiator that’s not the most ideal for light cure—it makes creating the best kind of ‘dual-cure’ composite tricky,” he says. “So, we made it so the syringe barrels of the chemical cure and light cure product were interconnected, but also so that the initiator was more optimum for chemical cure. Therefore, technically speaking, PermaFlo DC is ‘chemically activated, light facilitated.’”

PermaFlo DC’s “chemically activated, light facilitated” formulation provides numerous benefits to clinicians. Dr. Fischer explains, “If a dentist needs to get a faster polymerization, they can hit PermaFlo DC with the light, and that can be quite nice after using a bonding agent in a post channel to then deliver the composite luting resin to the post. Then, if the dentists needs to build a core up around that same post, they can express the PermaFlo DC onto the area, and before it begins the slump, they can hit it with a second of two of light, and they can continue to add the product, occasionally polymerizing throughout to prevent slumping, and then at the end it polymerizes in total chemical cure. It enables dentists to do things that otherwise would be much more difficult. The use of PermaFlo DC assures that the polymerizations occur to the maximum chemically, with a little help here and there with the light-cure element. That is why we chose to keep them married in the double barreled syringe.”

To learn more about Ultradent’s dual-cure composite luting/restorative resin, PermaFlo DC, please visit ultradent.com.

» Walker ShaLyse

10 Easy Steps to Mastering the Triodent V3 Sectional Matrix System

*Disclaimer: When using the Triodent V3 Sectional Matrix System, always wear gloves and a gown.

Step One

Grip the tab at the top of the matrix band with the pin tweezers. Practice getting comfortable using the tweezers, as the top of the tweezers work by pressing to open, and the bottom of the tweezers work by pressing to grip. The tab on side of the band are for removal after use.

Triodent V3 Step One on Make A Gif

Step Two

Turn the band to a right angle, and place it into the preparation. Once placed, bend the tab at the top of the band toward the adjacent tooth.

Triodent V3 Step Two on Make A Gif

Step Three

Grip the contoured Wave-Wedge with the pin tweezers. For a double wedge, slide a second Wave-Wedge onto the bottom of the first so the handles face opposite one another.

Triodent V3 Step 3 on Make A Gif

Step Four

Place the contoured Wave-Wedge into the preparation, behind the matrix band, while holding the band down in place by pressing on to the band’s top tab. Stop when you feel a slight resistance. The wedge helps give greater contour to the band and minimize margins.

Triodent V3 Step Four on Make A Gif

Step Five

Pick up the V3 Ring with tweezers. Notice how the ring’s shape perfectly accommodates the Wave-Wedge to create more stability and to help the ring fit perfectly on top of the wedge.

Triodent V3 Step Five on Make A Gif

Step Six

Place the V3 Ring around the preparation by pressing it against the matrix band and rocking onto the top of the Wave-Wedge. Secure the ring by pressing down lightly with an index finger while removing the tweezers.

Triodent V3 Step Four on Make A Gif

Step Seven

Lightly burnish.

Triodent V3 Step 7 on Make A Gif

Step Eight

For pediatric teeth, the bicuspid, or the distal of the canine, use the smaller, yellow V3 Ring.

Triodent V3 Step 8 on Make A Gif

Step Nine

For an MOD on the bicuspid, “butterfly” the larger, green ring by placing it opposite the yellow ring.

Triodent V3 Step Nine on Make A Gif

Step 10

For quadrant dentistry, or for an MOD on a molar, place the forward ring first, and stack the second ring, facing the same way, on top of the first. Easy!

Triodent V3 Step 10 on Make A Gif

Congratulations! You have just mastered the Triodent V3 Sectional Matrix System. Stay tuned for “10 Reasons Switching to a Sectional Matrix System Will Change Your Life,” coming soon…

Until next time!

» Walker ShaLyse

Ultradent’s Ultimate BHAG (Big, Hairy, Audacious Goal)

Perhaps you’ve heard the somewhat brusque, inelegant, no-nonsense business term “BHAG”(pronounced BEE-hag), coined by James Collins and Jerry Porras in their 1994 book entitled Built to Last: Successful Habits of Visionary Companies. The acronym, which stands for “Big Hairy Audacious Goal,” has since permeated Western business culture and challenged companies to consider “an audacious 10- to 30-year goal to progress towards an envisioned future,” as further defined by Collins and Porras. The authors go on to say, “A true BHAG is clear and compelling, serves as unifying focal point of effort, and acts as a clear catalyst for team spirit. It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines.”

When asked if Ultradent has a clearly defined BHAG, and if so, what it is, Dr. Fischer answers without hesitation. “Our BHAG, so to speak, is to bring a worldwide cure to tooth decay. Tooth decay has become the number one prevalent infectious disease on planet Earth. Tragically, this means the abscessed tooth is becoming the number one source of severe pain globally.”

Although the answer seems at first simple, it doesn’t come without a compelling back story, which served as the inspiration for, and ultimately solidified Ultradent’s mission, or BHAG, for Dr. Fischer some ten years ago.

He recounts, “This BHAG came to me about ten years ago, when a professor from Chile invited me to lecture to the dentists there. I had on my schedule that after the lecture we’d go to a school, which was a cinderblock building, built about four years earlier by some business people in Santiago. They wanted me to go through each of the classes, from first to eighth grade, and tell them who I was and where I was from. I will never forget going into the fifth grade class that day.” He continues, “I met a sharp 11-year-old, with big dark eyes, and gorgeous dark hair. They explained to me that he had the highest IQ in the school, but that a few months earlier his grades began to tank, and they couldn’t figure out why.”

Dr. Fischer eyes glisten as he vividly narrates the rest of the story. “After a few weeks the teacher discovered he had an abscessed tooth that was killing him. He had been afraid he’d be sent home, so he chose to bear the pain. That is when they invited the dental school to build a clinic. At that point I thought, ‘We’re in the 21st century, and we’re still scooping raw and decayed holes out of the human anatomy and then plugging them. That is barbaric!’ We don’t realize in our cushy western world that in other parts of the world, the abscessed tooth is the norm.”

And so, Ultradent’s BHAG was born, out of compassion and conviction to provide treatment for—and ultimately wipe out—tooth decay and caries worldwide. This goal is something that, ten years later, Ultradent continues to progress in doing with no plans to stop until the work is finished—a lofty, but not impossible, dream. “We get closer every day,” says Dr. Fischer with a smile, as gets up to speed walk, true to his character, to his next appointment, visit, or line of business. Just like the company he has so painstakingly built, the man shows no signs of stopping.